Why Typical Campaigns Fail — And How We Build Differently
Most brands brief three disconnected vendors who never speak. Proofox sits design, tech, and media at the same table.
- ✕ Junior account managers reading weekly scripts without strategy.
- ✕ Vanity metrics (impressions & clicks) that never convert into ARR.
- ✕ Locked ad accounts & code held hostage on third-party logins.
- ✕ Slow delivery loops taking 6 weeks to change a single headline.
- ✓ Direct lead strategist access on Slack / WhatsApp from day one.
- ✓ Managed to CAC & pipeline with real server-side tracking (CAPI).
- ✓ 100% Client ownership of all analytics, ad accounts, and repositories.
- ✓ High-velocity weekly sprints with dated milestones every Friday.
The 4-Step Growth Operating Model
Transparent milestones from the initial brief to recurring pipeline compounding.
Diagnose & Audit
Full crawl of conversion friction, lost search intent, technical latency, and competitor positioning gaps.
90-Day Strategy
Deliver a prioritised roadmap ranked by revenue impact, required engineering, and payback velocity.
Sprint Execution
Deploy high-converting landing pages, structured data, clean tracking scripts, and targeted media campaigns.
Compound & Scale
Weekly Friday progress updates, creative refresh cycles, and continuous conversion rate optimization.
Deliverables Included in Your Engagement
Tangible craft and high-velocity engineering delivered directly by senior practitioners.
Generative Engine Optimisation (GEO)
Dominate AI search rankings across ChatGPT, Perplexity, and Google Gemini with semantic authority.
High-Velocity Paid Acquisition
Data-backed Meta and Google Ads campaigns engineered for sub-24h lead attribution and high ROAS.
Full-Funnel Conversion Architecture
High-converting interactive digital experiences designed to turn cold clicks into qualified buyers.
Real Frameworks from Our Work
A look at the actual campaign breakdowns, calculations, and frameworks executed for our clients.
Frequently Asked Questions
Everything you need to know about deliverables, pricing, and execution.
How quickly can we launch a dedicated growth campaign?
How do you handle attribution and CRM integration?
Do you require long-term lock-in contracts?
Ready to compound your pipeline?
Send your brief now. A senior strategist — not a salesperson — will review your metrics and reply within 24 business hours.