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Social media that builds pipeline, not just followers

Social Media Marketing That Drives Revenue, Not Just Reach

Proofox builds and manages social media channels that do real work — turning followers into enquiries, campaigns into sales, and platforms into owned audience assets. Strategy, content, paid and community management in one team.

Zero Lock-In Retainers
Sub-24h Senior Review
100% Data & IP Ownership
Direct strategist desk: +91 99827 04111 (Mon–Sat, 10am–7pm IST)
Confidential Campaign Brief

Book Your Free Social Media Audit

We will review your current channels and send a prioritised growth plan within 24 hours.

🔒 100% Confidential. Zero spam. We never share your data.
Brands Managed
Client Rating
Avg Engagement Lift
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The Difference

Why Typical Campaigns Fail — And How We Build Differently

Most brands brief three disconnected vendors who never speak. Proofox sits design, tech, and media at the same table.

✕ Typical Agency Silo
  • Junior account managers reading weekly scripts without strategy.
  • Vanity metrics (impressions & clicks) that never convert into ARR.
  • Locked ad accounts & code held hostage on third-party logins.
  • Slow delivery loops taking 6 weeks to change a single headline.
✓ The Proofox Partnership
  • Direct lead strategist access on Slack / WhatsApp from day one.
  • Managed to CAC & pipeline with real server-side tracking (CAPI).
  • 100% Client ownership of all analytics, ad accounts, and repositories.
  • High-velocity weekly sprints with dated milestones every Friday.
Process

The 4-Step Growth Operating Model

Transparent milestones from the initial brief to recurring pipeline compounding.

STEP 01

Diagnose & Audit

Full crawl of conversion friction, lost search intent, technical latency, and competitor positioning gaps.

STEP 02

90-Day Strategy

Deliver a prioritised roadmap ranked by revenue impact, required engineering, and payback velocity.

STEP 03

Sprint Execution

Deploy high-converting landing pages, structured data, clean tracking scripts, and targeted media campaigns.

STEP 04

Compound & Scale

Weekly Friday progress updates, creative refresh cycles, and continuous conversion rate optimization.

What You Receive

Deliverables Included in Your Engagement

Tangible craft and high-velocity engineering delivered directly by senior practitioners.

🎨

Social Creative & Content

Reels, carousels, stories and static posts built for the algorithm and the audience — not just the brief.

📱

Meta Ads (Facebook & Instagram)

Paid campaigns across Meta properties with CAPI server-side tracking so your attribution survives iOS privacy changes.

💼

LinkedIn Marketing

B2B social strategy, thought-leadership content and LinkedIn Ads for decision-maker targeting.

👥

Community Management

Consistent, on-brand responses and engagement that build genuine audience relationships rather than just posting and ignoring.

📊

Performance Reporting

Monthly dashboards showing reach, engagement and — critically — enquiries and leads attributed to each social channel.

🔁

Retargeting & Remarketing

Custom audiences built from website visitors, video viewers and engagement lists to re-engage warm leads cost-effectively.

Social Proof & Strategy

Real Frameworks from Our Work

A look at the actual campaign breakdowns, calculations, and frameworks executed for our clients.

@proofoxtech on Instagram →
Performance Marketing Funnel by Proofox
TOFU · MOFU · BOFU Architecture

Full lifecycle funnel optimization from cold audience to high-retention client.

Ad Budget & ROAS Calculation by Proofox
Ad Budget & ROAS Calculation

Managing campaigns strictly to CAC thresholds, eliminating wasted ad spend.

Stop Chasing Reach Build Relevance by Proofox
Relevance Over Passive Reach

High-intent creative direction engineered to drive inbound commercial action.

Clarity First

Frequently Asked Questions

Everything you need to know about deliverables, pricing, and execution.

Which social platforms do you manage?
We manage Instagram, Facebook, LinkedIn, YouTube and X (Twitter). Platform selection is driven by where your buyers actually spend time — not by which platforms are easiest for us to produce content for.
How many posts per month do you create?
Post frequency is determined by your audience and platform, not an arbitrary number. A typical engagement includes 12–20 posts/month on Instagram, 8–12 on LinkedIn, and 3–4 YouTube Shorts or Reels per month. We would rather post less and say something useful than fill a content calendar with filler.
Do you run the paid ads too?
Yes. Organic and paid social are managed together so the content strategy feeds the ad creative and retargeting audiences. Clients managing these separately often find the teams working against each other.
How do I measure social media ROI?
We track social-attributed enquiries using UTM parameters, Meta CAPI server-side events and GA4 attribution. Every monthly report shows exactly how many qualified leads came from social channels, at what cost.
Take The Next Step

Ready to compound your pipeline?

Send your brief now. A senior strategist — not a salesperson — will review your metrics and reply within 24 business hours.