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Photography is the whole game
These categories are bought on appearance, and this is where local exporters under-invest most.
Social Media — Jodhpur
Social in Jodhpur that compounds.
Posting daily is not a strategy. A channel earns its keep when it builds an audience in Jodhpur you can reach again without paying each time.
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channels done properly
<4h
response time target
Saves
over follower count
The local picture
What makes Jodhpur different.
India's handicraft and wooden furniture export capital, selling largely to importers in the US and Europe. That makes English-language catalogue content, clear container and MOQ information, and international search visibility far more valuable than local ranking.
Campaigns run in Hindi, Marwari and English where the audience warrants it.
Proofox is a social media marketing agency in Jodhpur working with wooden furniture and handicraft exporters, guar gum processors and heritage hotels. For the export businesses that define this city, the audience is almost entirely overseas — interior buyers, wholesalers and importers in Europe and North America who will likely never visit Rajasthan.
That makes photography the whole game. Furniture and handicraft are bought on appearance, and it is consistently the thing Jodhpur exporters under-invest in relative to what their product deserves: extraordinary pieces photographed on a phone against a workshop wall. We shoot properly, aim it at the markets that buy, and answer the practical questions in the caption — finishes, dimensions, container capacity — because an interested buyer who has to email for basics usually emails someone else.
In this market
Why Jodhpur businesses hire a social media agency
Jodhpur rewards exporters who photograph their product properly. What decides whether social works:
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Aimed at Europe and North America
Almost none of the buying audience is in India, which changes timing and language.
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Practical detail in the caption
Finishes, dimensions, container capacity. A buyer who has to ask usually asks a competitor.
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Instagram and Pinterest
Where interior buyers and specifiers actually browse for this product.
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Tourism run separately
Heritage hospitality is a different audience with different seasonality.
Working with us here
What makes our social media services in Jodhpur the right choice
We photograph the product properly, which sounds obvious and is the single biggest gap in this market. Jodhpur makes furniture that would sell itself in a good photograph and is mostly shot against a workshop wall on a phone.
Strategy, creative and paid sit in one team, so the people planning the campaign brief the shoot. The same senior people stay on your account in month twelve as in month one.
What's included
Social Media for Jodhpur.
The same scope we run everywhere, adapted to how buying actually happens in this market.
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Channel strategy
Which platforms deserve effort in Jodhpur, what each is for, and which to abandon.
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Content system
Recurring formats and pillars so production has rhythm and the feed has coherence.
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Creative production
Static, carousel and short-form video produced in-house, in batches.
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Publishing & community
Scheduled posting, moderation and replies within agreed response times.
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Local & language
Creative in the languages your audience actually scrolls in, not English by default.
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Paid amplification
Budget behind what is already earning attention organically.
Coverage
Areas we cover in Jodhpur.
Also in Jodhpur
Other services in this market.
Most clients here start with one and add the others once the reporting proves out.
Nearby
We work across these too.
Same team, same reporting, adapted to each market.
Questions
Social Media in Jodhpur.
How much does a social media marketing agency in Jodhpur charge?
Retainers start at ₹30,000/month. Photography-led programmes for furniture and handicraft sit higher because production is the cost, and in this category it is also the point.
Should we target Indian or overseas audiences?
Overseas, in almost every case, for furniture and handicraft exporters. Your buyers are interior specifiers and wholesalers abroad, and an Indian audience will not place orders.
Which platform should we use?
Instagram and Pinterest for furniture and handicraft, which is where interior buyers browse and save. LinkedIn only for larger wholesale accounts.
How important is photography?
It is the single biggest lever in these categories, and the one most Jodhpur exporters under-invest in. Extraordinary product photographed badly loses to ordinary product photographed well.
How long before we see enquiries?
A quarter before export enquiry quality stabilises. International buyers save and return rather than enquiring immediately, which is why compounding platforms suit this market.
Do we own the accounts and the data?
Always, including the photography, which remains a usable asset long after any campaign ends.
Do you have an office in Jodhpur?
Our team is based in Jaipur and we work with Jodhpur clients remotely, with visits where the engagement warrants it. Everything — reporting, calls, access — runs the same either way, and you are never charged for travel you did not ask for.
Who owns the accounts and the work?
You do, from day one. Ad accounts, analytics, domains, repositories and source files are created in your name with us added as a user. If we part ways, nothing stops working.
Next step
Let's talk about Jodhpur.
Send a short brief and a strategist — not a salesperson — replies within one working day with an honest read on whether we are the right fit.
Or call +91 99827 04111