Target Europe and North America
Local campaigns reach almost none of the people who place orders.
Cheap clicks are easy. Cheap customers are the job — and in Jodhpur the two are frequently in opposition.
India's handicraft and wooden furniture export capital, selling largely to importers in the US and Europe. That makes English-language catalogue content, clear container and MOQ information, and international search visibility far more valuable than local ranking.
Campaigns run in Hindi, Marwari and English where the audience warrants it.
Proofox is a performance marketing agency in Jodhpur working with wooden furniture and handicraft exporters, guar gum processors and heritage hotels. For the export businesses that define this city, almost none of the audience is in India. Your buyers are importers, wholesalers and interior specifiers in Europe and North America, so campaigns are built to reach them there rather than to reach anyone in Rajasthan.
That changes everything operationally. Budgets follow their working hours, not ours; tracking has to survive currency conversion and time zones, which is where most export accounts quietly report the wrong numbers; and the landing page answers container capacity, lead time, finishes and shipping terms before an enquiry is requested, because a buyer who has to email to find out basics usually emails someone else instead. Heritage tourism is a separate business here and we run it as one.
Jodhpur rewards exporters who can be evaluated from another continent. What decides whether spend works:
Local campaigns reach almost none of the people who place orders.
This is where most export accounts silently report wrong numbers.
Container capacity, lead time, finishes. Buyers who have to ask usually ask a competitor.
Furniture and handicraft buy on appearance, and this is where Jodhpur exporters under-invest most.
Different audience, different season, different account.
We build for buyers in Europe and North America, which means the shipping, currency and specification questions are answered on the page before an enquiry is asked for. Most Jodhpur export sites make an interested buyer email to find out basics.
Ad spend is paid directly to Google and Meta and is never marked up, so we have no reason to recommend spending more than the account can profitably absorb. The same senior people stay on your account in month twelve as in month one.
The same scope we run everywhere, adapted to how buying actually happens in this market.
Where the budget currently leaks, quantified in the first two weeks.
Search, Shopping and Performance Max structured for control, with disciplined negatives.
Where creative is the targeting. New concepts weekly, tested one variable at a time.
Made in-house and refreshed continuously — usually the largest lever available in Jodhpur.
Built and tested by us, because paid traffic to a weak page wastes the budget.
Qualified-lead and revenue signals sent back so bidding chases customers, not form fills.
Most clients here start with one and add the others once the reporting proves out.
Same team, same reporting, adapted to each market.
Send a short brief and a strategist — not a salesperson — replies within one working day with an honest read on whether we are the right fit.
Or call +91 99827 04111